Moonshot LabWe acquire businesses and scale them with Google and Facebook ads.
Moonshot Lab buys consumer brands with real products and real demand, then puts our own media, creative and pages behind them. We own what we operate, so we are paid by growth rather than by the hour.
Operators, not advisors.
Every brand we take on gets the same three things, run in house by the same small team.
Acquire
We buy or take majority stakes in consumer brands that already sell, then take over marketing and growth from day one.
Scale on paid media
Google and Facebook are our core channels. Search, Performance Max, YouTube and social, planned around contribution profit rather than vanity metrics.
Build the funnel
Creative, advertorials and landing pages made for the traffic they carry, tested continuously and rebuilt around what wins.
A short path from handshake to scale.
Diligence
We look at the offer, the margins and the existing traffic, and model what the brand can carry on paid media.
Transition
Ownership moves across, ad accounts and tracking are rebuilt clean, and the first campaigns go live within weeks.
Scale
We hold spend where it is profitable, raise it where it proves out, and keep the creative pipeline ahead of the budget.
Selling a brand, or want it scaled?
Send a short note with the brand, the category and roughly where revenue sits. Marco reads every one.
marco@moonshotlab.co